Hi I’m Steve Serie a retired veteran. I loved the service work in the military and I found just as much satisfaction helping others make money online. Today I want to talk about Video Marketing.
As most of us are aware, the web is a universal medium used to obtain information on every idea known to man. Available at your fingertips is information covering almost any topic imaginable, in all kinds of formats.
The majority of information on the World Wide Web is text in nature, displayed on websites for viewing and reading by means of browsers.
But in keeping with changing business market and consumer needs, a new form of online marketing- video marketing- is gaining popularity fast over the more traditional print and written media.
What makes video marketing so popular?
The answer to this question lies in the shifting consumer preference for the way information is delivered to them.
If you are considering using video in your online marketing techniques, you first must make a decision – if you are knowledgeable enough about your subject and if you can clearly convey your knowledge in a format that is simple for others to understand.
They may or may not purchase the item or service. There are many people who are surfing the web to get the answer to a question, or even just to obtain information.
Videos are one of the most effective means for conveying information to a viewer, especially as most people are visually oriented. Learn more here about more details: https://bit.ly/2ZmBYoh
We will now delve into the many reasons that you should put together an internet video.
When you start creating your own videos, it’ll be easier for you to get recognized as an expert in your market, this is because not many site owners are using video marketing.
You will gain a foothold in your area of expertise by repeatedly putting out fresh and unique video that appeals to potential customers.
Once you have a recognizable online business model, web surfers will automatically gravitate to your site to gain knowledge related to your area of expertise. This is very helpful should your niche be narrow, without serious competition from others.
Unfortunately, today’s Internet format makes it easy for people to launch scams and other false advertising designed to relieve unsuspecting consumers of their hard earned money.
This can make it difficult for legitimate businesses to build trust among their customers. When you develop a video, it generates a comfort level with your viewer and eases the fear of being scammed. People will be happy to do business with you once they see you personally convincing them about it.
Video marketing creates a lasting impression in the minds of your viewers. All you have to do to see this plus is to imagine what people will think when they see the video as opposed to reading something about it.
Successful marketing is all about eliciting an emotional response from a potential customer and providing for that customer’s needs. Text articles, even when beautifully written, do not provide the same urgency as you will see in a video viewing response.
Part of this is due to the speed that today’s Internet user moves through content, scanning quickly to get what they want before clicking off to another site for more information.
So it only makes sense to create a video that will keep visitor’s attention and keep them on your site longer.
Targeted traffic means that more users who visit your site will be interested in purchasing what you have to offer and this can give you an edge over your competition.
Video marketing is on the forefront of modern advertising and those who learn to make use of this format will reap the biggest rewards.
The reasons behind using video marketing as a part of your advertising campaign are very numerous, but even if you just focus on the reasons that we’ve highlighted in this article, you will see the obvious results.
If you received value from this information please Like, Share, or Subscribe to my channel for other tips and tricks in the video arena. As you know the universe will reward you for doing it!